Episodes

February 10, 2021

What Are the Pros and Cons of Using Google Ads? Feat. Mike Rhodes

Are you thinking of using Google Ads to advertise your product? Countless businesses have been using Google Ads but never talk about the pros and cons. Founder & CEO of a Google-award-winning agency based in Australia, Mike R...

Interview Marketing Tips Business

February 05, 2021

How to Scale Up Your Business with Nick Bradley

Every business begins with the intention to grow, but growth doesn't mean you can manage the output. Understanding how to scale within a cost-effective manner could improve your performance. So, what are some strategies? Join...

Interview Entrepreneurship

February 03, 2021

7 Keys to Creating Loyal Customers

Retaining your customers and cross-selling different products may be one of the most challenging parts of a business. Since finding new customers is much more costly than maintaining your current customers, you need the right...

Marketing Tips Business

January 29, 2021

3 Best Facebook Ad Creatives This Week

Composing Facebook creative ads that catch the eye visually , appeals emotionally , and converts can be rigorous. That’s why following a sales funnel could be beneficial to target your audience easily. Join me in this episode...

Facebook Marketing Creatives Landing Pages Facebook Ad Creatives

January 22, 2021

Can Branding Be Your Competitive Advantage?

Instead of focusing on your competitors’ strengths, why not use their weaknesses to your best advantage? Join me with the performance marketing expert Eric Philippou, where we discuss how the ramen company, Immi, demonstrates...

Entrepreneurship

January 15, 2021

Effective Psychological Strategies in Marketing

Understanding your customers' mindset is fundamental to help increase your conversions. Join me and marketing expert Eric Philippou, in analyzing psychological marketing tactics from the rising company Established Titles. Wat...

Brand Audit Marketing Tips

December 31, 2020

2021 Predictions: Get your business ready for 2021!

2020 has brought many changes for a lot of eCommerce businesses, some good and some bad. What will 2021 bring? Join me with the performance marketing expert Eric Philippou in this Digital Marketing Fastlane episode to learn s...

News Business

December 24, 2020

How will Apple’s iOS 14 Update Affect your Facebook Ads

Apple’s iOS 14 update significantly impacts how you can run ads, measure performance, and engage with customers. Join me with the performance marketing expert Eric Philippou in this episode to learn the right way to approach ...

Business Creatives Facebook Marketing

December 18, 2020

Why Marketing Simplicity Sells - ButcherBox

Marketing simplicity can be very powerful, especially when you have a strong offer. Join me with the performance marketing expert Eric Philippou in this episode to learn ways to simplify your marketing from the Butcher Box ad...

Brand Audit Business Marketing Tips Creatives

December 15, 2020

Level Up with Eric Siu

Eric Siu is the CEO of digital marketing agency Single Grain. Single Grain has worked with Amazon, Uber, and Salesforce to help them acquire more customers. He also hosts two podcasts: Marketing School with Neil Patel and Lev...

Founder Talks Entrepreneurship Business

December 04, 2020

Entrepreneurial Hustle: Interview With Alex Cunningham

Success takes hard work and patience. In this episode, the performance marketing expert Kevin Urrutia interviews the host of the Market Adventures podcast Alex Cunningham about his entrepreneurial journey. Tune in to learn ti...

Founder Talks Entrepreneurship

November 20, 2020

Maximize Your Holiday Sales - Best Practices for One-Time Offers

The holiday season is around the corner; most businesses are preparing their holiday promotions, and with the right one-time offer strategy, your business can make a lot of money. Join the performance marketing experts Kevin ...

Marketing Tips Facebook Marketing Conversion Rate Optimization

November 11, 2020

Facebook Ads Limit – How Does It Affect Your Brand?

Facebook announced that it would start limiting the number of ads per page to improve overall ad performance. This change can have a significant impact on scaling your brand using Facebook ads. Join the performance marketing ...

Facebook Marketing

November 09, 2020

Rising Facebook Costs and Solutions

Facebook ad cost is rising, and it can be challenging to grow a brand when CPMs are getting more and more expensive. Join the performance marketing expert Eric Philippou in this action-packed episode to learn why Facebook ad ...

Facebook Marketing

October 23, 2020

4 Things You Can Do Now To Prepare For The Q4 Holiday Rush

As we approach Q4 you need to start thinking about your goals for the quarter and how you can prepare for the season. Plan Your Budget. Start Looking For Trends and New Products. Plan Your Time. Think About Which Tools Can He...

Marketing Tips

October 14, 2020

Squatty Potty - Creating Wildly Successful Facebook Video Ads

Youtube: https://www.youtube.com/watch?v=lrRfBo3jWOs Legendary Unicorn Poops A.I.D.A. For Direct Response With a Squatty Potty Example Attention-grabbing your attention Interest - getting you interested in the product (featur...

October 09, 2020

How Paid & Organic Marketing Teams Should Work Together in 2020 with Gaetano DiNardi

Title: Director of Growth Marketing @ Nextiva Personal Bio: Gaetano DiNardi is the Director of Growth Marketing at Nextiva and has a track record of success working with brands like Major League Baseball, Pipedrive, Sales Hac...

October 09, 2020

Traits of Top 10% Founders

Growth Mindset Execution Marketing Knowledge Coachable This action-packed episode is brought to you by the performance marketing experts at Voy Media. https://voymedia.com/ https://twitter.com/danest/ https://www.linkedin.com...

October 07, 2020

Email Marketing with Vira Sadlak & Alissa Taggart - Flowium

flowium.com Premium, full-service eCommerce email marketing agency What are the top factors when it comes to ensuring deliverability? Does cold emailing work for e-commerce products? Can you sell to customers with cold emails...

October 05, 2020

Interview with Marketing Expert Nicholas Trueman - Just Ask Parker

Just Ask Parker! helps Shopify stores get more customers without needing to invest thousands of dollars. Starting out in 2007 as a Junior Advertising and Marketing specialist, Nick has become one of the industry leaders in th...

October 05, 2020

Ecommerce Marketing During COVID-19 with Kelly Forst from Aweber

https://blog.aweber.com/email-marketing/audience-engagement-coronavirus-crisis.htm https://blog.aweber.com/email-marketing/your-crisis-email-marketing-guide.htm --- Send in a voice message: https://anchor.fm/digitalmarketin...

October 05, 2020

Interview With Sean Castrina

Sean Castrina is a serial entrepreneur, having started more than 20 companies over the last 20 years, and still seeks to launch a new venture annually. He is an investor, teacher and highly-sought-after speaker who communicat...

October 05, 2020

Interview with Sergei Revzin & Vadim Revzin - Founding Co-Directors of School16

School16 is Classes that give you the skills to land your dream job in tech. Sergei Revzin is a Venture Investor at the NYU Innovation Venture Fund where he leads the university’s technology investments, and a co-founder at S...

October 05, 2020

Ecommerce Affiliate Marketing With Arlen Robinson

Arlen Robinson is a seasoned business owner and co-founder of Omnistar Affiliate Software which gives businesses the opportunity to setup and manage their own affiliate and customer referral programs. With over 20 years of ex...